Tong Kee Egg Tarts

Fulfilling indeed is Food Blogging. For those of us who love to cook and blog, it is indeed a fulfilling hobby and I have been enjoying this “double-treat” hobby for the past 1 1/2 years. Of late, this hobby has also been paying off financially in the form of advertisements which appear on this blog. The monthly income from this blog is more than sufficient for me to pay for one whole year’s hosting and blog-related fees (and also subscription to internet broadband at home).

What I have discovered is that apart from the recipes or text in each post, food photography plays an important part in the success of the food blog. Hence, I have been hard at work trying to improve on my food photography lately. If you have a food blog, pay as much attention to your food photography as to your blog contents. As they say, a new reader might fall in love with your blog at first sight!

Going back to advertisements – you will notice that I have this longish vertical advertisement on the sidebar from Foodbuzz. I am honoured to be a Featured Publisher of Foodbuzz as that entitles me to special privileges and earnings from their advertisement network. I am not allowed to reveal the terms of payment by reason of the confidentiality agreement but suffice to say, it is one of the best advertising programmes out there in terms of payout. To sign up, you will need to complete a survey (which I also did) and await their approval. Only food bloggers qualify. If you are a food blogger and have not joined Foodbuzz, you are missing out a lot!

As for me, I think I am really going to enjoy the following months of food blogging and I hope you will enjoy this asian recipe blog too πŸ˜€

My Recommended Recipes


  1. 1
    May 7th, 2008 at 2:12 pm

    Hi, thanks for dropping by my blog.

    I agree that food photography plays an important part. You have many nice recipes. I shall take my time to go through them. πŸ™‚

  2. 2
    May 8th, 2008 at 6:54 am

    I’m glad you find your food blog fullfilling. As I, among many, find your food blog very enjoyable and thank you for your unselfish sharing of your recipes and knownledge.

  3. 3
    May 8th, 2008 at 4:32 pm

    didally & lance : Thanks!

  4. 4
    May 8th, 2008 at 11:40 pm

    Hi my first time here…you’re right about food photography. Like right now I’m drooling over the egg tart photo. Yummm!

  5. 5
    Calvin Kong
    May 9th, 2008 at 11:03 am

    The nice food pictures usually dictate which food blogs i bookmark πŸ˜€ so much so that i revived my old blog and focus more on food and sometimes i enjoy more the process taking the photo than actually cooking.. of cuz, eating it still the most best.. πŸ˜€

    Check out one of my latest cooking post.. still a scrubs chef wannabe πŸ˜€

  6. 6
    a wifey
    May 9th, 2008 at 11:36 am

    nice blog. very useful for newbie like me πŸ˜› btw, would you know if chicken cube stock is healty to consume often?

  7. 7
    May 9th, 2008 at 6:01 pm

    che-cheh : That’s from Tong Kee. If you are in KL, you would have heard of them πŸ˜€

    Calvin : You take pretty good pics too. So, are you subscribing to this site? πŸ˜€

    a wifey : Erm….if you want a healthier chicken stock, you can always pre-cook in advance and chill them like ice cubes and keep them for future use. Definitely healthier than instant chicken stock cubes.

  8. 8
    Crunchasarus Rex
    May 11th, 2008 at 10:17 am

    Thanks for the heads up .. about foodbuzz.. πŸ™‚

  9. 9
    May 19th, 2008 at 3:23 am

    I totally agree with you about the importance of food photography! My blog, doesn’t have that many pictures, because I kinda have a hard time taking pictures for my blog. However, I just wanted to say your blog is truly great!

  10. 10
    May 19th, 2008 at 11:58 am

    Nice website! Thank you for sharing food, pictures and recipes!

  11. 11
    May 20th, 2008 at 12:51 pm

    Rex : Do sign up. You got nothing to lose.

    Dan : Thanks.

    Dalicia : You are most welcome! It’s my passion, anyway πŸ˜€

  12. 12
    Crunchasarus Rex
    May 23rd, 2008 at 3:03 pm

    I did.. and put you as referrer.. πŸ™‚ thanks again..!

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